Marketing Executive

As a Marketing Executive at UNIQ, you'll play a pivotal role in shaping and executing marketing strategies that build brand awareness and grow our audience. You’ll lead the development of end-to-end campaigns across both online and offline channels, translating ideas into creative, effective marketing activations.

We’re looking for someone who thrives independently but also collaborates seamlessly across teams. You should have a sharp eye for brand storytelling and a flair for crafting campaigns that resonate through strong, consistent narratives.

Responsibilities:

• Conceptualize, plan and execute marketing and communication campaigns across social media, email, SEO, SEM, display advertising, content marketing and offline activation

• Develop a brand content framework and marketing calendar to drive the growth of digital platforms and website sales, ensuring consistency of messaging across all communications

• Collaborate closely with cross-functional teams including designers, developers, and external agency partners to brief, manage, and drive the successful execution of marketing initiatives

• Identify and liaise with strategic partners for cross-collaboration opportunities that can drive the growth of the brand

• Identify and collaborate with content creators, KOLs, and external creatives to produce engaging content that drives brand awareness and audience growth

• Collaborate with internal teams, including Sales and eCommerce, to develop B2C and B2B promotional materials and marketing assets tailored to target markets

• Draft, edit, and proofread marketing copy for social media, newsletters, websites, packaging, and other promotional materials

• Support community engagement by managing comments, messages, and interactions on key social platforms

• Assist in updating website content, banners, and landing pages via CMS platforms

• Assist in budget planning and ensure strategic allocation across all marketing touchpoints

You should have:

• Diploma/Bachelor’s Degree in Business or Marketing fields

• Minimum of 2 years of experience in marketing, including advertising and promotions

• Complete understanding of end-to-end campaign management

• Working knowledge of SEO and SEM

• Strong understanding of social media tools

• Strong executional, time-management and prioritization skills

• Excellent communication skills - verbal and written

• Familiarity with Shopify platform

• A keen eye for design and a strong understanding of consumer tech accessories is a plus

Joining UNIQ Collective means becoming part of a close-knit family of over 40 thinkers, creators, and makers. We take pride in our positive, collaborative culture—one that empowers our people to thrive, grow, and do their best work. As the home of a diverse portfolio of brands with products sold in over 40 countries, you'll be joining a fun-loving team that values creativity, continuous learning, and the freedom to bring bold ideas to life.

Who We Are

Founded in 2010, we are home to a diverse and complementary group of eight global brands — UNIQ, Skinarma, Energea, Mobile+Labs, Coehl, Optix, Bazic and Lyfro. A diverse family of thinkers and creators striving for the same vision, we create products that meet individuals at every point of their day with everyday essentials they love to carry, use and wear.

Driven by our vision of modern living with over a decade of design expertise, our product selection includes tech accessories, screen protection, power solutions, apparel and bags that cater to the unique and evolving needs of the modern individual.