Digital marketing Executive

Job Description

• Industry/ Organization Type: Cleaning/environmental Services
• Position Title: Digital Marketing Executive
• Working Location: Lor Chuan
• Working Hours: 5 days, Monday to Friday (9am-6pm)
• Salary Package: Basic Salary $2000-$3500 + Comm + Variable Bonus
• Duration: Permanent
• Fresh Graduates welcome

Key Responsibilities:

• Social Media Management. Develop, plan, and execute social media content (Carousell, Facebook, Tik tok, and others) to increase brand awareness inclusive of filming,editing of videos, caption writing etc
• Content Creation including filming, editing of images and videos
• Lead Generation Garner leads from various digital platforms
• Create and review social media content, engage with the community, and address inquiries and comments.
• Manage the production of marketing communications and promotional materials in line with brand guidelines including writing, editing and designing of graphics.
• Manage app content by creating relevant B2B materials, providing operational support, and monitoring communications.
• Researching and staying up to date on the latest developments in terms of search engine optimization, content trends and consumer behaviour.
• Create digital content like e-brochures, catalogs, presentations, and website or online platform content.
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• Other marketing related ad-hoc duties

Key Requirements:

• At least 2 years of experience in digital marketing or related fields.
• ITE/Diploma in Marketing, Communications, Digital Media, or a related field.
• Proficiency in social media platforms (Facebook, Tiktok, Instagram, XiaoHongShu etc.) and familiarity with social media management tools.
• Strong creative skills with the ability to produce high-quality content.
• Proficiency in content creation tools such as Photoshop, Illustrator and Capcut.
• Proactive and independent, being able to take ownership of tasks and responsibilities in a fast-paced environment.